STO 9: Jeff Moore Reveals Why Preeminence is at the Forefront of His $35 Million Dollar Company
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If you’re employing traditional marketing practices in your business, you’re setting yourself up for a very slow and laborious process for growth.
Fundamentally, you can still grow your business using this approach. But if you want explosive, exponential growth, Jeff Moore explains that we must ditch the ordinary practices and adopt a more “human” relationship-building approach to become someone who the market flocks to.
In this episode, Jeff and I discuss some of these human approaches that cannot be faked in business; the art of genuine care, preeminence, and more.
IN THIS EPISODE, YOU’LL DISCOVER:
- The strategy that will position you as a market leader (hint: it cannot be faked)
- The 1 thing you can do, starting now, to establish trust and goodwill in your market
- How to build profitable and influential relationships by becoming __________.
- Why you must not target “everyone,” but instead target ONE
- How Jeff uses the back of his business card as his “go to market” strategy
- The one question that Jay Abraham called Jeff with that will turn your whole perspective on business around…
- How to become a member of the Thursday Night Boardroom, Jeff’s free mastermind group
ACTION STEPS:
- Identify where your customers are and where they want to be, then identify the pain points in between those places that are holding them back
- Find ways to help your customers solve their pain points BEFORE you sell them anything
- Establish a call-to-action that walks a prospect down the “line of value”
- Keep this in mind: “Anyone” is no one. To establish a meaningful relationship, you must connect with someONE
- Stop focusing on “many” and start focusing on the single person avatar who represents your target market
- Establish goodwill by genuinely helping others get what they want
- Like some help? Click here
RESOURCES AND LINKS MENTIONED IN THIS EPISODE:
- Wild Things Seafood – Restaurant Quality, Chef Ready Seafood and Steaks delivered straight to your door
- Thursday Night Boardroom – Jeff’s mastermind group (free, but selective)
- Connect with Jeff on Twitter
JEFF’S BUSINESS CARD:
- What are YOU using now?
- What are YOU doing with it?
- Potential Weekly/Monthly Volume?
- Where are YOU getting the product now?
- What are YOU paying for it?
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